About Russell Conveyor

Who we are

Home / About Russell Conveyor

Welcome to Russell Conveyor & Equipment

Our History

After many previous years working directly for a major retailer in their network of Distribution Centers all across the country, Kenneth Russell and his son Ed Russell had the vision to start an equipment installation company that had one simple goal. The goal was to “Do what they said they would do.” It was clear that there were not many installation companies out there that kept their promises and their schedules. Advantage Industrial Service was started in 2005 as primarily a conveyor installation company. After the first 5 years in business, it was clear that the company had much more to offer than just installation services. The plan was hatched at that point to begin selling equipment. However, it didn’t take long to realize that selling other people’s equipment was not going to provide a sense of fulfillment that the company was looking for. That sense of accomplishment and fulfillment could only come from Manufacturing their own conveyor. This is when Russell Conveyor & Equipment was started. It is our intention to provide quality products with unparalleled customer service.

Contact Us

Request for us to contact you

Call Us – (336) 526-3014


Our Mission

Shorter Lead Times

Shorter than average lead times. So you can get back to business quicker.

In House

We design and manufacture all our MDR conveyor in House in the great state of North Carolina just north of Charlotte.


We ship all our conveyors on high-quality pallets with dedicated trucks to ensure you get your conveyor the way you intended.  

Manufacture Conveyors and Equipment that are Cost Effective by being Energy Efficient and Maintenance Friendly. We will provide Fast & Friendly Customer Service which is what our customers need and deserve to maintain their business and be successful. If our customers need anything from information to parts, it is our duty to respond quickly and efficiently.

Our Passion

Russell Conveyor & Equipment Manufactures Motor Driven Roller Conveyors for our clients and partners. Make no mistake. MDR is our Focus. MDR is our Passion. MDR is the Future. It is Cost-Effective by being Energy Efficient & Maintenance Friendly. There is no other technology that competes that is available on the market today.

Our Strength

Versatility. After many years in the business, we realize that the level of knowledge, expertise, and assistance required by each customer varies greatly. We work with some clients that have complete engineering and project management teams while others are not even sure which type of equipment matches their desired application.  One of our greatest strengths is functioning in whatever capacity our client needs us to function in. Some clients may need us to provide a turnkey system from start to finish beginning in the design phase and ending with a finished system. We can provide these clients with everything from complex controls, real-time remote access and a fully functioning WCS/WES system. Some clients, on the other hand, may just need the equipment. They have their own engineering, project management and controls teams. When this is the case we have no problem handling those tasks off to the client and allowing them to be successful on their own.




Customer Service

Our Foundation

We cannot have a “Who We Are” page without acknowledging the fact that our foundations are built upon our Christian based values and beliefs. It has been and will continue to be the guiding light that we use to illuminate us down the path of life each and every day.

Request a Quote

Need a quote or just want to compare us to a quote that you already have. Just click below fill out our contact form with your conveyor details or request that we contact you. It is quick, easy, and FREE. 

Subscribe To Our Newsletter

Subscribe To Our Newsletter

Join our mailing list to receive the latest news and updates from our team.

You have Successfully Subscribed!

Share This